At home
Easy card to card copy and SIM content management in the home
SIM copying made easy with MySIMcopier
MySIMcopier is a portable, lightweight SIM card reader for use directly by
the subscribers. This tool lets the customer copy their phone book and messages
from one SIM to another, helping SIM renewal. Since its launch in February 2003,
more than 40 operators have decided to start offering MySIMcopier to their
end-users. It is now available to buy directly from the webstore.
MySIMcopier
3G,
the new version launched in February 2005, allows the subscriber to copy the
full 3G phonebook data & messages from one SIM to another. Thus, when
swapping to a USIM card with MySIMcopier 3G, operators ensure the continuity of
service from 2G to 3G, which is a mandatory service level. For more detailed
information, download
the flyer
501Kb
To answer 2 main market needs - card renewal (active renewal from MNOs, lost
& stolen, MNP) and phone book & SMS data backup - specific packaged
offers have been designed around MySIMcopier:
The SIMigration Pack @ home - a complete logistics service for SIM
renewal campaigns
An all inclusive package containing the new SIM card, MySIMcopier and a user
guide is mailed by Post to the end-user to complete the SIM card swap and copy
personal data across. Gemplus manages the entire renewal campaign, from the card
personalization process and customer data matching to end-user delivery. This
smooth end-to-end process guarantees a high acceptance rate for the new SIM.
The SIM Back-Up Pack - an off-line ADN back up service
A blister pack containing 1 MySIMcopier, 1 SIM back-up card and 1 user guide.
This pack allows subscribers to save their existing SIM data (phone book and
messages) to a non-activated card. Operators can either sell this pack at POS to
generate more traffic or simply send it to their best customers.
Mobistar
Belgium, Johan Sels, Head of Roaming
In Belgium, Mobistar undertook a renewal campaign targeting their
valuable, residential users. They sent a new SIM card with a Gemplus
MySIMcopier, enabling these users to transfer their personal data (phonebook and
SMS) in total security. They have also deployed MySIMeditor, a PC-based SIM
management tool for its corporate users and are already seeing the return on
investment through increased customer satisfaction.
"Gemplus' SIM management solutions help our
customers better manage their subscription” |
Letting customers manage their own SIM with MySIMeditor
MySIMeditor breaks down the barrier to renewal by enabling end-users to save
SIM data onto their PC or new SIM as often as required. They can also update
their SIM contents and choose the services they want from the comfort of their
home.
MySIMeditor allows phone book synchronization with MS Outlook and offers a
numbers internationalization facility.
| MySIMeditor 3G, the new version launched in February 2005, enables
(U)SIM data management directly from a PC. The main functions are: |
 |
- 3G phone book editor
- Card to card copy
- Security management (PIN codes)
- Short messages (SMS) editor
- Fixed numbers (FDN) editor
- MS Outlook contacts import
- Compatibility with 2G/3G cards
|
|
This tool will facilitate migration towards 3G cards.
For more detailed information, download
the flyer
273Kb
|
Direct mailing
Gemplus can provide Operators with a complete direct mailing service. This
complete logistics service goes from the card personalization process and
customer data matching to the end-user delivery. Operators will no longer have
to worry about this logistics headache as Gemplus will do it for them. Gemplus
is the ideal partner to help you build a SIM renewal mailing campaign for
example Orange Switzerland and Vodafone Germany have already trusted in us.
Orange
CH, David Murphy, Director Product Management SIM
cards
In 2004, Orange Communication S.A. ran a SIM card renewal program. Direct mail
was used to deploy a range of new mobile services. Gemplus assisted in the
management of the direct mailing campaign to final customers. Data-file
treatment, personalization and packaging of the card as well as sending the
cards via the chosen postal method were some of the tasks.
"Orange Communication S.A. was very satisfied with
Gemplus’ reliability and flexibility and are confident in them as a partner
for outsourced logistics" |
|